BadgeSmith provides high-quality, custom ID badges for organizations that require visible certification, clearance, and role identification at scale.
When they transitioned away from selling through a popular online marketplace, they needed a way to reach and engage their audience directly. That’s where we came in.
We developed a full-funnel LinkedIn marketing strategy tailored to decision-makers who order badges for their organizations. Our campaign combined:
· Strategic creative design to break through LinkedIn’s crowded feed
· Compelling ad copy that speaks directly to BadgeSmith’s ideal buyers
· Custom photography & animation to showcase their standout products
We highlighted BadgeSmith’s unique Key Role Identification badges that indicate project leads, pronouns, and certifications & real human support that ensures quality and ease of ordering. With scroll-stopping visuals, engaging CTAs, and precise audience targeting, and an easy-to-navigate landing page designed to convert, we made it clear:
BadgeSmith Means Business.
Schedule a conversation with us to explore how our proven process can elevate your brand and drive meaningful growth.
